For Lulu & Georgia founder Sara Sugarman, her background in home décor runs deep. "I was raised in a family business that glamorized houses, hotels, and other residences around the world since 1955," Sugarman explains.
In 2012, she launched Lulu & Georgia — named after her grandfather Lou and father, George — because "starting my own décor company seemed like a natural evolution for me," she explains.
Now, almost a decade later, Sugarman continues to evolve her company in the right direction, having collaborated with designers we love like Sarah Sherman Samuel and textile designer Èlan Byrd for a collection which includes some of the best rugs on the market.
Byrd brings her tactile, organic style to a new rug and pillow collection designed exclusively for Lulu & Georgia. Earthy and tonal, this collaboration focuses on rich texture and slow, intentional construction, with each style inspired by Èlan's distinctive natural fiber artwork.
"My inspiration for the collection is a combination of the traveled path of our ancestors mixed with the ancient dwellings they built along the way," Byrd explains.
With prices starting at $98 and running upwards of $3,998, the collection is perfect for elevating your home.
5 Lulu & Georgia x Èlan Byrd rugs to consider:
We've rounded up the five standout pieces from Lulu & Georgia's collaboration with Èlan Byrd below — all of which will make an impactful statement - and some of which are now on sale.
1. The Adobe Rug
2. The Earth Maze Shag Rug
3. The Oasis Rug
4. The NoMad Rug
5. The Terra Rug
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