IKEA may transform its layout for a more interactive & sustainable shopping experience
Are the days of following IKEA’s iconic arrows numbered? Here is everything we know about the rumored redesign
From the minimalist BILLY to the statement KALLAX, IKEA is synonymous with ageless design – and nothing says timeless quite like their famous floor arrows. However, in the next unexpected turn of the year, rumors suggest the Swedish powerhouse may redesign their iconic store layout – in favor of a more immersive shopping experience.
Yes, the days of following those trusted floor markings may be in the past, as the decor label – and the birthplace of our favorite IKEA hacks hinted at plans that will allow customers to feel like a ‘part of the furniture by offering the space to unwind in spaces of their choice, reports suggest.
The proposed layout will equally allow you to become to focus of attention and feel connected to the furnishing in question – so you can experience what it will look and feel like in your home. This is the modern home decor idea that will ensure your new piece is perfect for your scheme – before you even leave the store.
But why are IKEA changing their design? As the interiors giant place an increasing emphasis on sustainability, it is thought that the new layout will encourage consumers to shop more ethically – ensuring they are happy with their furniture to discourage future waste.
The rumored redesign will also offer the chance to interact in ‘creative rooms’ and workshops in which you can repair household items and feel inspired for future flatpack makeovers, perhaps.
Plus, the new concept – labeled the ‘home experience of tomorrow’ is expected to arrive in the UK later this year, following an initial trial in Shanghai. It was also previously tested in Szczecin, Poland, where it was praised for its focus on sustainability.
The immersive shopping experience is among one of many planet-friendly ideas that are a part of IKEA's bid to be 'fully circular and climate positive by 2030'. Alongside this, they have also recently launched a 'buy back' service, while their new global collections come from sustainably sourced materials – and are designed to last.
'As we move towards our goal of becoming fully circular and climate positive by 2030 we will continue to take bold steps ensuring that, by then, all IKEA products will be made from renewable, recyclable and/or recycled materials,' explains Peter Jelkeby, the Chief Sustainability Officer at IKEA UK & Ireland.
'They will be designed to be re-used, refurbished, remanufactured or recycled, following circular design principles,' he continues. 'As one of the biggest brands in the world, we recognize our unique opportunity to help lead that change.'
Your modern living room ideas are about to come to life beyond your own four walls. Though, in the meantime, we'll report back as soon as we know more.
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Megan is the News and Trends Editor at Homes & Gardens. She first joined Future Plc as a News Writer across their interiors titles, including Livingetc and Real Homes. As the News Editor, she often focuses on emerging microtrends, well-being stories, and celebrity-focused pieces.
Before joining Future, Megan worked as a News Explainer at The Telegraph, following her MA in International Journalism at the University of Leeds. During her BA in English Literature and Creative Writing, she gained writing experience in the US whilst studying in New York. Megan also focused on travel writing during her time living in Paris, where she produced content for a French travel site.
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